highly flammable by Rachel Richardson

highly flammable by Rachel Richardson

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highly flammable by Rachel Richardson
highly flammable by Rachel Richardson
Was Blake Lively the victim of a smear campaign?

Was Blake Lively the victim of a smear campaign?

Or has she got a new PR strategy?

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Rachel Richardson
Dec 22, 2024
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highly flammable by Rachel Richardson
highly flammable by Rachel Richardson
Was Blake Lively the victim of a smear campaign?
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Back in August I published a post headlined: What Blake Lively doesn't understand about the internet.

It was one of the most successful in highly flammable’s short history, and readers largely agreed that Lively had made some serious miscalculations in her approach to promoting the movie It Ends With Us.

What Blake Lively doesn't understand about the internet

What Blake Lively doesn't understand about the internet

Rachel Richardson
·
August 18, 2024
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One of the points I made back in August was that in the face of relentless online dragging Team Lively did not try to course correct and the bad press was allowed to spiral into a full-blown PR crisis. Well, Lively is now making moves and has filed an explosive lawsuit claiming that her co-star, and the movie’s director, Justin Baldoni, sexually harassed her and was responsible for an online smear campaign that set out to “destroy” her reputation.

In the filing, Lively details multiple incidents where Baldoni behaved unprofessionally. The New York Times and Variety report that the complaint includes claims that he:

  • Talked about his sex life, including an encounter where he may not have r…

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